Apple continues to remain quiet on its rumored AR/VR headset, but themaker is looking to ship 1.5 million units of the face-mounted device in 2023 at a price of up to $2,000, according to reliable analyst Ming-Chi Kuo, as first reported by MacRumors.
Kuo says Apple will announce its headset during a January 2023 event and that the company has already presented the device to board members. This could suggest the headset is nearing the final stages of development.
Apple didn’t immediately respond to a request for comment.
Apple’s potential entrance into the virtual reality market is a “pricey, niche precursor” meant to prepare the tech giant for an eventual augmented reality headset, according to Bloomberg’s Mark Gurman. This first foray into VR will help developers and dedicated consumers get accustomed to Apple’s headset. The headset will go up against theand Sony’s , albeit at a much higher price point. Even then, the headset has modest sales expectations given its price, with annual sales of just over 180,000, according to Gurman.
suggest the Apple VR headset will have 8K displays, eye-tracking cameras, external cameras for a mixed reality experience and Apple’s M1 computer processor, like the one found in 2020’s and last year’s .